15 Jun Popular Science: Hyped Up: Startups Race to Bring the Hyperloop to Life
THE AUDACIOUS PLAN TO BUILD A TRAIN THAT TRAVELS 760 MPH
Maybe it was the Guns N’ Roses pumping from the speakers. Or maybe it was the spell of Dubai itself, a newly minted megalopolis whose explosion from the Arabian sands screamed that the past was dead and the future had arrived. Whatever it was, when Dirk Ahlborn launched into his speech at the Middle East Rail conference in March, he basically gave the roomful of executives the finger. “There hasn’t been any real innovation in the rail industry for—I don’t know how long,” he said. “Either disrupt yourself or you are going to be disrupted.”
The audience sitting attentively in the convention hall included men in traditional dishdashas and women in black abayas. Other attendees wore suits and ties or even heels and short skirts. Together they formed the industry’s elite, people who built trains and ran railways around the world, while Ahlborn was the CEO of a startup, Hyperloop Transportation Technologies (HTT), that hadn’t carried a single passenger or laid an inch of track.